The pros and cons of buying this ASX 200 stock after a decline following its report

Should investors go shopping for this ASX retail stock?

| More on:
Woman and man calculating a dividend yield.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The S&P/ASX 200 Index (ASX: XJO) stock Super Retail Group Ltd (ASX: SUL) has suffered a 16% decline since Tuesday, 18 February.

When a company in a cyclical sector such as retail experiences a sell-off, it could be an interesting opportunity to examine before a potential recovery.

Just because something has gone down doesn't automatically mean it'll rise again in the short term. However, the broader economic challenges the business is facing may not always be present.

The owner of Supercheap Auto, BCF, Macpac, and Rebel recently told investors how the company performed in the first six months of its FY25 results. Let's remind ourselves of what the company said.

Earnings recap

For the six months to 28 December 2024, Super Retail reported that its sales had increased by 4% to $2.1 billion, supported by group like-for-like sales growth of 1.8%.

However, the gross profit margin decreased by 70 basis points (0.70%) to 45.6%, which didn't help the company's profit measures.

Total segment operating profit (EBITDA) declined 2.2% to $393.2 million, total segment earnings before interest and tax (EBIT) fell 6.5%, normalised net profit after tax (NPAT) dropped 9.9% to $130.8 million, and statutory net profit declined 9.5% to $129.8 million.

In terms of the sales performance of the individual businesses, Supercheap Auto sales grew 1.7%, Rebel sales rose 4.4%, BCF sales increased 6.9%, and Macpac sales grew 1.7%.

The company also gave a trading update for weeks 27 to 33 of FY25. Supercheap Auto sales were flat, Rebel sales were up 7%, BCF sales rose 11%, and Macpac sales increased 5%, leading to total sales rising 5%.

Pros of buying this ASX 200 stock

As I said at the start of this piece, I think the best time to buy a retailer is when the share price is much lower, and investors are worried about something related to the outlook.

Super Retail's share price is now significantly cheaper than it was a week ago. With interest rates now starting to come down, I'm expecting retail sales to rise a little, all other things being equal.

The company continues to grow sales, and its store networks are growing in size, helping scale benefits.

If I look at the current valuation, it's now trading at around 14x FY25's estimated earnings, according to Commsec, along with a potential grossed-up dividend yield of 6.8%, including franking credits. Those are fairly attractive shareholder metrics, in my view.

Negatives

The business' valuation was lower in May 2024 and materially lower in 2022 and 2023. It has dropped this month, but it could theoretically go even lower – it depends how much 'margin of safety' we want to achieve. Of course, it could go higher from here, too.

Created with Highcharts 11.4.3Super Retail Group PriceZoom1M3M6MYTD1Y5Y10YALL1 Jan 202223 Feb 2025Zoom ▾Jan '22Jul '22Jan '23Jul '23Jan '24Jul '24Jan '2520222022202320232024202420252025www.fool.com.au

I'm not sure what growth rate of sales/profit growth the company will be able to achieve in the longer term, so it's difficult to say what the size opportunity is. That can influence the decision of whether it is a good price or not. But, its relatively low P/E ratio is not reflecting major expectations.

Will online retailers take market share? Or can the company grow its digital sales? We'll have to see, though the company continues to work on providing customers with the ability to purchase through whatever channel they prefer.

I think this is a solid business, and there could be a rebound opportunity from here. It'd be an even better buy if it were cheaper than it was a couple of years ago, but ongoing sales growth could help drive profits and shareholder returns higher.

Should you invest $1,000 in Super Retail Group Limited right now?

Before you buy Super Retail Group Limited shares, consider this:

Motley Fool investing expert Scott Phillips just revealed what he believes are the 5 best stocks for investors to buy right now... and Super Retail Group Limited wasn't one of them.

The online investing service he’s run for over a decade, Motley Fool Share Advisor, has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

And right now, Scott thinks there are 5 stocks that may be better buys...

See The 5 Stocks *Returns as of 6 March 2025

Motley Fool contributor Tristan Harrison has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Super Retail Group. The Motley Fool Australia has positions in and has recommended Super Retail Group. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Retail Shares

A woman looks at a tablet device while in the aisles of a hardware style store amid stacked boxes on shelves representing Bunnings and the Wesfarmers share price
Retail Shares

Here's the earnings forecast out to 2029 for Wesfarmers shares

How strong could the profit be in the coming years?

Read more »

A Teenager showing his/her shoes and jeans, posing in studio.
Retail Shares

Overinvested in Wesfarmers shares? Here are two alternative ASX retail stocks

Looking for retail diversification? Here are two ideas…

Read more »

A man and a woman sit in front of a laptop looking fascinated and captivated.
Retail Shares

Which ASX 300 retail share CEO just upped his stake for the first time in almost 5 years?

After some difficult years post-COVID, this ASX 300 retail company finally returned to profitability in FY24.

Read more »

Three happy shoppers.
Retail Shares

Top broker forecast 115% potential upside for Myer share price!

A leading broker forecasts some big gains for Myer’s shares in 2025.

Read more »

Manager at the counter in a liquor convenience store.
Retail Shares

1 ASX dividend stock down 34% I'd buy right now

Here’s why this income share could be a strong buy right now.

Read more »

Woman looking at prices for televisions in electronics store representing increasing sales yet adecline in the JB Hi-Fi share price over FY22
Earnings Results

Why is the Harvey Norman share price soaring in Friday's sinking market?

ASX investors are piling into Harvey Norman shares today. But why?

Read more »

Two happy woman looking at a tablet.
Earnings Results

Guess which ASX 300 stock just boosted its dividend by 30%

Shareholders were in for a treat on Monday morning.

Read more »

A man sits in despair at his computer with his hands either side of his head, staring into the screen with a pained and anguished look on his face, in a home office setting.
Retail Shares

Super Retail shares crash 13% after profit drop

Investors don't like what they see with this company's numbers.

Read more »