Brokers name 3 ASX shares to buy now

Here's why brokers are feeling bullish about these three shares this week.

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It has been another busy week for many of Australia's top brokers. This has led to the release of a number of broker notes.

Three broker buy ratings that you might want to know more about are summarised below. Here's why brokers think these ASX shares are in the buy zone right now:

Boss Energy Ltd (ASX: BOE)

According to a note out of Bell Potter, its analysts have retained their buy rating on this uranium miner's shares with a slightly trimmed price target of $5.75. The broker has been impressed with the performance of the company's Honeymoon operation. In fact, if it can continue performing as strongly, Bell Potter suspects that the company could smash its production guidance in FY 2025. In addition, it notes that it continues to see value in its shares at these levels. And while it concedes that Boss Energy needs to rebuild momentum and faith in the market, it expects this to occur over the next six months as it ramps up the Honeymoon and Alta Mesa operations. The Boss Energy share price is trading at $3.63 today.

Coles Group Ltd (ASX: COL)

A note out of Citi reveals that its analysts have retained their buy rating and $19.00 price target on this supermarket giant's shares. Citi is feeling confident about the company's outlook for a number of reasons. One is lower levels of theft after rolling out counter-theft measures this year. Citi expects this to have boosted its gross margin in the second half. Outside this, the broker highlights that Coles' balance sheet is looking very strong. So much so, it sees opportunities for the company to undertake over $1 billion of capital management initiatives over the next couple of years. All in all, it continues to see value in its shares and recommends investors snap them up while they can. The Coles share price is fetching $17.73 on Friday.

Flight Centre Travel Group Ltd (ASX: FLT)

Analysts at Macquarie have retained their outperform rating but trimmed their price target on this travel agent giant's shares to $25.26. According to the note, the broker appears to have been a touch disappointed with Flight Centre's performance in FY 2024. It notes that its total transaction value (TTV) of $23.7 billion was short of its expectations. This miss was caused by lower airfares. Nevertheless, the broker remains positive and is forecasting solid TTV growth through to FY 2026. This is expected to be driven by market share gains, which it believes will offset further airfare deflation. The Flight Centre share price is trading at $21.29.

Citigroup is an advertising partner of The Ascent, a Motley Fool company. Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Macquarie Group. The Motley Fool Australia has positions in and has recommended Coles Group and Macquarie Group. The Motley Fool Australia has recommended Flight Centre Travel Group. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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