Super Retail shares race to all-time high on record first-half sales

This retailer has smashed expectations with its first half earnings.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Super Retail Group Ltd (ASX: SUL) shares have come flying out of the gates on Monday and raced to an all-time high.

At the time of writing, the retail group's shares are up 7% to $16.90.

Happy friends holding shopping bags in a shopping mall.

Image source: Getty Images

Why are Super Retail shares racing higher?

Investors have been fighting to get hold of the company's shares today after it released a trading update for the first half of FY 2024.

As you might have guessed from the way the market is reacting, Super Retail had a strong six months.

According to the release, for the six months ended 31 December, the Supercheap Auto and Rebel owner's unaudited revenue came in at a record of $2.02 billion.

Super Retail's CEO, Anthony Heraghty, revealed that the company had a very successful holiday period. He commented:

The Group has traded well over the cyber sales and Christmas holiday trading period. We maintained positive like-for-like sales growth in the first half, however cost of living pressures on the consumer did lead to a more constrained retail trading environment at the end of the second quarter.

Despite this, our customer proposition and the resilience of the lifestyle and leisure categories in which we operate underpin our performance in challenging economic conditions where consumers are sharpening their focus on value.

Things won't be quite as positive for its profits, which are expected to fall slightly year on year due to a higher cost of doing business (CODB).

Management expects its profit before tax (PBT) to be between $200 million and $203 million for the period. This is down from $218 million during the prior corresponding period but well ahead of consensus estimates. Heraghty commented:

Gross margin (%) in H1 FY24 is expected to be higher than H1 FY23, however cost of doing business (CODB) as a percentage of sales has increased as a result of the impact of inflation on wages, rent and electricity. Higher CODB has impacted rebel in particular, given the composition of its lease portfolio and its higher team member-to-store ratio.

Super Retail will be releasing its unaudited results next month.

How does this compare to expectations?

Goldman Sachs has responded to the update and was pleased with what it saw. Particularly in respect to its earnings, which were notably higher than expectations. It said:

The company announced their preliminary 1H24 group revenue of A$2.02B (+3% YoY, in-line with GS A$2.0bn) and PBT of A$200-203mn (-8% YoY, +13% vs GSe A$178mn and +17% vs Visible Alpha Consensus A$172mn), with a strong beat at Supercheap Auto and BCF as key highlights.

Super Retail shares are now up 37% over the last 12 months.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has positions in and has recommended Super Retail Group. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Retail Shares

A woman weraing a stripy t-shirt winks as she points to the decorative gold crown on her head.
Retail Shares

With a 10.7% yield, could this be the ASX's best passive income stock?

This business offers an enormous dividend yield and growth potential.

Read more »

Sell buy and hold on a digital screen with a man pointing at the sell square.
Broker Notes

Should you buy Wesfarmers shares amid rising profits and revenues?

A leading analyst offers his outlook for Wesfarmers shares.

Read more »

A smiling man take a big bite out of a burrito
Retail Shares

Guzman y Gomez posts 20% Q3 FY26 sales growth

Guzman y Gomez delivered solid Q3 FY26 sales growth, with increased store numbers and positive momentum in Australia and the…

Read more »

A guy helps a girl lift a couch, with both laughing.
Retail Shares

The ASX's newest entrant is off to a strong start

This furniture company is trading well on day one.

Read more »

Legendary share market investing expert and owner of Berkshire Hathaway, Warren Buffett.
Retail Shares

Would Warren Buffett buy Wesfarmers shares?

Would the Sage of Omaha want to buy Wesfarmers shares?

Read more »

A man in a business suit holds his hand up to his mouth as though sharing a secret and gives a sly grin.
Retail Shares

Billionaire buying isn't enough to lift this ASX retail stock. Here's why

Lovisa shares struggle despite fresh insider buying activity.

Read more »

Happy woman holding high heels.
Dividend Investing

$20,000 of Wesfarmers shares can net me $820 in passive income!

Wesfarmers could be a smart dividend choice for investors right now.

Read more »

Three people jumping cheerfully in clear sunny weather.
Retail Shares

3 reasons why the Wesfarmers share price is a buy

This leading blue-chip could be a top pick right now…

Read more »