If you're wanting to build a strong portfolio, then having a few blue chips in there could be a good starting point.
But which blue chip ASX 200 shares could be in the buy zone? Here are three to consider:
Goodman Group (ASX: GMG)
The first blue chip ASX 200 share to look at is Goodman Group. It is a leading integrated commercial and industrial property company.
Goodman has been growing at a consistently strong rate for many years thanks to its strategy of developing high quality industrial properties in strategic locations, close to large urban populations and in and around major gateway cities globally.
Macquarie believes that this positive form can continue and has an outperform rating and $22.61 price target on its shares.
Qantas Airways Limited (ASX: QAN)
Another blue chip ASX 200 share that has been named as a buy is airline giant Qantas.
Goldman Sachs is a big fan of the company and has been impressed with its post-pandemic transformation and is expecting strong earnings in the coming years. So much so, the broker believes "the current share price does not reflect the group's improved earnings capacity."
Goldman has a conviction buy rating and $8.30 price target on its shares.
Treasury Wine Estates Ltd (ASX: TWE)
A final blue chip ASX 200 share that has been named as a buy is Treasury Wine. It is one of the world's largest wine companies and the owner of a collection of hugely popular brands such as Penfolds and Wolf Blass.
Morgans is very positive on the company and believes it is well-placed to deliver "strong earnings growth […] over the next few years."
In light of this and its "material discount" to peers, the broker has put an add rating and $15.05 price target on its shares.