Kogan share price jumps 13% as boss touts 'return to historic growth trajectory'

Kogan shares are on the move following its AGM update…

| More on:
Woman Online shopping on a laptop.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

In morning trade, the Kogan.com Ltd (ASX: KGN) share price is charging higher.

At the time of writing, the struggling ecommerce company's shares are up 13% to $3.87.

Why is the Kogan share price jumping?

Investors have been bidding the Kogan share price higher following the release of its annual general meeting update.

Kogan's CEO, Ruslan Kogan, acknowledged that its business "suffered" over the last 18 months but was positive that the company is on course to "historical operating margins during the second half of FY23."

That certainly will be a relief for shareholders based on its performance in FY 2023 through to the end of October and ahead of the key holiday season.

Here's a quick summary of how it is performing:

  • Gross sales down 38.2% to $267.6 million
  • Gross profit down 40.6% to $41.1 million
  • Adjusted EBITDA down 104.4% to a loss of $0.5 million
  • Net cash position of $20.1 million

Management explained that it does not believe that its abject year to date trading result is indicative of projected trading performance once the final sell-through of excess inventory is completed.

As a result, it is looking to the second half with confidence in its ability to return to an agile, inventory-light business returning strong operating margins. Mr Kogan commented:

Once the final sell through of inventory is completed, we plan to have the Kogan Group return to the historic growth trajectory and profitability that it has been able to deliver. We look to the second half of FY23 with confidence as the Kogan Group returns to being an agile, inventory-light business with strong operating margins.

Time will tell if Kogan delivers on this.

Wondering where you should invest $1,000 right now?

When investing expert Scott Phillips has a stock tip, it can pay to listen. After all, the flagship Motley Fool Share Advisor newsletter he has run for over ten years has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

Scott just revealed what he believes could be the 'five best ASX stocks' for investors to buy right now. We believe these stocks are trading at attractive prices and Scott thinks they could be great buys right now...

See The 5 Stocks *Returns as of 6 March 2025

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Kogan.com ltd. The Motley Fool Australia has positions in and has recommended Kogan.com ltd. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Consumer Staples & Discretionary Shares

Displeased and shocked emotional young friends cooking in the kitchen.
Consumer Staples & Discretionary Shares

Breville shares fall 12% on US tariffs announcement

Breville shares are among the worst-hit ASX 200 stocks after the US announced a range of new tariffs.

Read more »

A man looking at his laptop and thinking.
Consumer Staples & Discretionary Shares

What now for Star Entertainment shares after $940M funding deal withdrawn

Negotiations between Star Entertainment and Salter Brothers Capital have ended.

Read more »

Woman checking out new laptops.
Consumer Staples & Discretionary Shares

Why are Harvey Norman shares sliding today?

What's happening with the ASX 200 furniture and electronics retailer today?

Read more »

A couple in a supermarket laugh as they discuss which fruits and vegetables to buy
Consumer Staples & Discretionary Shares

The pros and cons of buying Woolworths shares this month

Is this the right time to invest in the supermarket stock?

Read more »

A woman sprints with a trail of fire blazing from her body.
Consumer Staples & Discretionary Shares

Want to catch the boosted dividend from Harvey Norman shares? Better be quick…

The furniture and electronics retailer will pay an interim dividend of 12 cents per share on 1 May.

Read more »

Young man sitting at a table in front of a row of pokie machines staring intently at a laptop. looking at the Crown Resorts share price
Consumer Staples & Discretionary Shares

What's happening with Star Entertainment shares following casino licence decision?

Star Entertainment has updated the market on two regulatory matters and progress with its rescue plan.

Read more »

ASX 200 shares broker downgrade origami paper fortune teller with buy hold sell and dollar sign options
Consumer Staples & Discretionary Shares

Domino's shares: Buy, sell, or hold?

Should I buy Domino’s shares today or wait for a confirmed turnaround?

Read more »

a woman stands with a full grocery trolley at the top of a supermarket aisle.
Consumer Staples & Discretionary Shares

Will this secret weapon help Coles shares outperform?

This advantage could help Coles in the coming years. Here’s how.

Read more »