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Adore Beauty share price slips 12% following ASX speeding ticket

What went down with Adore Beauty on Wednesday — other than its share price.

Posted by
Mitchell Lawler
Mitchell stumbled upon the concept of investing when in high school, devotedly urging his parents to put some money into a handful of technology companies with increasingly popular products among his demographic – many of which have gone on to great success. It wouldn’t be until 2017, some five years later, that Mitchell became an investor of his own money. Having studied and worked as a mechanical engineer in the building services industry, Mitchell takes a methodical and analytical approach to evaluating businesses. Rather than relying purely on numbers, Mitchell drills beyond a company’s metaphorical mantle to unearth obscure patterns or competitive advantages that would go otherwise unnoticed. His expertise resides within areas such as software, consumer goods, and building services equipment. However, his quest to find quality companies that set the industry standard and flex some degree of an impenetrable position has no limits – small cap to mega cap, cosmetics to healthcare – if it’s an exceptional business it’s on his radar.
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Key points
  • The Adore Beauty share price fell 11.8% to $1.94 after responding to an ASX query 
  • Temple & Webster's FY22 annual results and positive reception to it were cited as a potential reason for yesterday's major move 
  • The company also stated it was unaware of future buying or selling intentions of a recent substantial shareholder 

The Adore Beauty Group Ltd (ASX: ABY) share price is not looking all too glamorous on Wednesday.

At the close, shares in the online cosmetics and skincare retailer were 12% worse compared to yesterday. As a result, the company is now sporting a share price of $1.94, giving Adore a market capitalisation of $182.6 million.

So, what's driving this less-than-glowing performance today?

A businessman slips and spills his coffee.

Image source: Getty Images

Clearing the air on the Adore Beauty share price

What a world of difference 24 hours can make. Yesterday, shares in Adore Beauty were on fire, skyrocketing more than 30%. This was in addition to several extremely strong trading sessions leading up to Tuesday.

As a result, the Australian Securities Exchange issued the company with a speeding ticket — prompting an explanation for the swift upwards move. Fast forward to today and we have our supposed answer to the sudden euphoria.

According to the release, Adore said it was aware of Temple & Webster Group Ltd (ASX: TPW) experiencing a 29.7% glow-up amid the release of its FY22 annual results.

Furthermore, the company referenced our coverage yesterday of Adore. The article referenced was titled Why is the Adore Beauty share price rocketing 19% on Tuesday?. Adore Beauty points out this article discussed the outsized performance of both Temple & Webster and the Adore Beauty share price on Tuesday.

However, Adore highlighted that it was not aware of whether or not Temple & Webster's results had any influence on its own share price. The company also noted it was unaware of future buying or selling intentions of a recent substantial shareholder, Woodson Funds.

Looking back

The recent rebound in value has acted as a reprieve to an otherwise painful year. Since the start of 2022, the seller of makeup and skincare products has endured a steady dismantling of value.

While the S&P/ASX 200 Index (ASX: XJO) is 6% in the red year-to-date, Adore is 52% underwater. This is even after a near 90% bounce back in the Adore Beauty share price.

Motley Fool contributor Mitchell Lawler has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Temple & Webster Group Ltd. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended Adore Beauty Group Limited. The Motley Fool Australia has recommended Adore Beauty Group Limited and Temple & Webster Group Ltd. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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