Own Lovisa shares? Why this broker believes the retailer could be a 'global force'

Is Lovisa going to be a global force?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Lovisa Holdings Ltd (ASX: LOV) share price was on form on Monday.

The fashion jewellery retailer's shares started the week with a 2.5% gain to $16.09.

A man in a suit stands before a large backdrop of a blue-lit globe as the man smiles and holds his hand to his chin as though thinking.

Image source: Getty Images

Can Lovisa's shares keep rising?

The good news is that the Lovisa share price could have significant room to climb from current levels.

According to a note out of Morgans from last week, its analysts have an add rating and $21.50 price target on the company's shares.

Based on where Lovisa's shares currently trade, this implies potential upside of ~34% for investors over the next 12 months.

Morgans is bullish on the company due to its belief that it could become a "global force."

'A global force'

Under the leadership of its relatively new and highly experienced CEO, Victor Herrero, the broker believes that Lovisa has a huge growth opportunity globally.

It explained:

Lovisa's global footprint now spans 22 countries. In our opinion, investors can expect this number to increase steadily while, at the same time, Lovisa builds out its presence in its existing markets. We do not think there is any lack of opportunity.

In the US, for example, Lovisa now has 81 stores, representing 0.25 stores for every million people), compared to Australia with 158 stores, 6.15 stores for every million people. Given Mr Herrero is well-incentivised to grow Lovisa's EBIT rapidly over the next three years, and has already appointed senior former Inditex executives to his regional team, we could be at the start of a period of remarkable expansion.

In light of this, Morgans believes Lovisa could become one of the biggest success stories in Australian retail.

LOV may just prove to be one of the biggest success stories in Australian retail. With ambitious (and financially well-incentivised) new leadership in place, we think now is the time LOV steps up to become a global force.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has recommended Lovisa Holdings Ltd. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Broker Notes

A young man punches the air in delight as he reacts to great news on his mobile phone.
Broker Notes

These top ASX 200 shares could rise 30% to 40%

Analysts are predicting big things from these shares. Let's find out why.

Read more »

A man in his office leans back in his chair with his hands behind his head looking out his window at the city, sitting back and relaxed, confident in his ASX share investments for the long term.
Broker Notes

Buy, hold, sell: Netwealth, PLS, and Reliance shares

Morgans has given its verdict on these shares. Let's see what the broker is saying.

Read more »

Three people in a corporate office pour over a tablet, ready to invest.
Broker Notes

Brokers name 3 ASX shares to buy right now

Here's why brokers are feeling bullish about these three shares this week.

Read more »

A panel of formidable business people stand in a group with serious looks on their faces as if in judgement of what's before them.
Broker Notes

3 ASX shares to buy: experts

In new notes, brokers say these ASX stocks are good buys today.

Read more »

A man holding a cup of coffee puts his thumb up and smiles with a laptop open.
Broker Notes

Bell Potter is tipping a 40% return from this ASX 200 share

A 40% return could be on the cards for buyers of this share.

Read more »

Woman checking bottle expiry dates.
Broker Notes

Here's why Morgans just upgraded Woolworths shares

The supermarket giant just received a boost from Morgans.

Read more »

A frustrated young woman shopper holds her hands up with a pained, annoyed expression on her face as she stands next to her trolley in a grocery store and examines the stock offerings on the shelf in front of her.
Broker Notes

Why this leading broker just downgraded Woolworths shares

Let's see why this supermarket giant's shares have just been hit with a downgrade.

Read more »

A young man goes over his finances and investment portfolio at home.
Broker Notes

Are Mineral Resources shares a buy in May?

Let's see what one leading broker is saying about this mining share.

Read more »