Why Apple stock withered on Wednesday

A longtime rival is making a hard push into the smartwatch category.

| More on:
Rede arrow on a stock market chart going down.

Image source: Getty Images

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

This article was originally published on Fool.com. All figures quoted in US dollars unless otherwise stated.

What happened

So much for being immune to the tech stock sell-off. The stock of Apple (NASDAQ: AAPL), which earlier this year largely held its value while peer techies fell in price, couldn't escape the trend on Wednesday. The company's shares lost more than 5% on some scraps of bearish news.

So what

The first is about a competing product, namely a smartwatch from Alphabet's (NASDAQ: GOOG)(NASDAQ: GOOGL) Google. Following rumors that Google would unveil such a product, the company confirmed this today at its annual I/O developer conference. While officials weren't exactly full of details about the Pixel Watch, they did reveal that it'll be released later this year.

Apple is the dominant smartwatch maker in the world by far, holding more than 30% of global market share in the product category. The runner-up is notably behind: Samsung (OTC:SSNLF), with barely over 10%. So there's certainly opportunity here for a determined entrant, like Alphabet, with a snazzy new product.

Another news item that could be considered slightly negative is Apple's announcement that it will halt production of the iPod. It was a revolutionary product when released as a digital music player in 2001, but it has been replaced over time by smartphones that typically bundle a music app into their native software suites.

The iPod long ago ceased to be a significant product for Apple; most smartphone owners are happy to use their beloved devices as jukeboxes. But maybe the jettisoning of the iPod is an uncomfortable reminder that the company hasn't introduced a world-shaking, hotly innovative product in quite some time.

Now what

Neither of these developments warranted Wednesday's sell-off. But in such an environment for tech stocks, sensitive investors react to even the most minor difficulties and challenges...and tend to pull the trigger on big sector names more readily than usual.

Apple remains a solid company that's still finding ways to grow, however. So for me, it's worthwhile to hang on to the stock in the hope of riding out this negative wave. 

This article was originally published on Fool.com. All figures quoted in US dollars unless otherwise stated.

Eric Volkman has positions in Apple. Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has positions in and has recommended Alphabet (A shares), Alphabet (C shares), and Apple. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended the following options: long March 2023 $120 calls on Apple and short March 2023 $130 calls on Apple. The Motley Fool Australia has recommended Alphabet (A shares), Alphabet (C shares), and Apple. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on International Stock News

Modern accountant woman in a light business suit in modern green office with documents and laptop.
International Stock News

Can Disney stock finally beat the market in 2025?

Disney's 24% gain so far in 2024 merely matches the market's jump. Let's see if it can fare even better…

Read more »

Piggy bank rocketing.
International Stock News

Tom Lee predicts a 10x boom for Nvidia: Breaking down the bull and bear cases

Fundstrat's Tom Lee says that Nvidia could grow tenfold over the next decade, potentially reaching $1 trillion in revenue.

Read more »

A little boy climbs in the green tree eating an apple to its core.
International Stock News

Where will Apple stock be in 1 year?

Let's take a look.

Read more »

US economy and sharemarket with piggy bank
International Stock News

What on earth is going on with the US stock market?

Let's dive in and see.

Read more »

A graphic illustration with the words NASDAQ atop a US city and currency
International Stock News

Why Big Tech became a huge wreck across the Nasdaq last night

Jerome Powell and his compadres shocked the market with an unexpected outlook.

Read more »

a man sits at a bar leaning sadly on his basketball wearing a US flag sticker on his cheekbone near a half drunk beer and looking despondent as though his basketball team has just lost a game.
International Stock News

The Dow Jones is on its longest losing streak in 46 years. What's going on?

The Dow is on a losing streak in the middle of a boom.

Read more »

A person leans over to whisper a secret to a colleague during a meeting.
International Stock News

Despite recent news, analysts still say Nvidia stock is a buy. Here's why

Last month, Nvidia was the most valuable company in the world.

Read more »

A young girl looks up and balances a pencil on her nose, while thinking about a decision she has to make.
International Stock News

After gaining 2,100%, is Nvidia stock done?

Nvidia has taken off as one of the key players in chips and services for artificial intelligence.

Read more »