The BrainChip Holdings Ltd (ASX: BRN) share price is pushing higher on Monday morning.
At the time of writing, the artificial intelligence (AI) technology company's shares are up 3% to 49 cents.
Why is the BrainChip share price on the move?
Investors are bidding the BrainChip share price higher today despite the company revealing that its Founder and CEO, Peter van der Made, has been offloading shares again.
According to the release, Mr van der Made has followed up his sale of 5,498,000 shares in June and 1,706,685 shares two weeks ago with a further sale of 8,993,315 shares.
Based on the BrainChip share price at Friday's close, these shares were valued at just over $4.3 million.
Though, potentially due to concerns that the BrainChip share price could tumble on the news, the buyer and seller have agreed that the consideration will be determined at a later date. This will be based on a volume weighted average price.
Why is the founder selling?
Given how some investors have big concerns over the valuation of the BrainChip share price and the viability of its technology, having the founder sell a large number of shares isn't overly confidence-boosting for shareholders.
However, Mr Van der Made remains positive on the company's future and notes that he still retains a significant holding.
He commented: "I remain BrainChip's largest shareholder, and I have complete confidence in our technology, our company, the management and board. Overall, I have sold a relatively small parcel of shares and retain over 160 million shares in the Company, which represents just over 9% of the total shares on issue. Like all shareholders, I want to see my shareholding appreciate over time, and I am very confident it will. I want to assure you that I am fully committed to BrainChip and I have full confidence and faith in the success of our products, our strategy and out future."
These comments appear to have been enough to stop the BrainChip share price from falling today.
Though, it is worth noting that despite today's gain, the BrainChip share price is down 26% over the last 12 months.