Qantas (ASX: QAN) share price falls amid campaign to reward vaccination

10 Australians will win a year's worth of free travel as part of Qantas' campaign to reward those who inoculate themselves against COVID-19.

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The Qantas Airways Limited (ASX: QAN) share price is down this morning after the airline announced it will launch incentives for vaccinated Australians tomorrow.

Qantas has a number of goodies lined up for Australians who have rolled up their sleeves for a COVID-19 jab. Additionally, those who claim a prize will automatically go into the draw to win 12 months of free travel.  

Right now, the Qantas share price is $4.22, 0.71% lower than Friday's close.

Let's take a closer look at the rewards Qantas will be handing out to vaccinated Australians tomorrow.

Qantas rewards vaccinations

The Qantas share price is falling amid news it will be giving vaccinated Australians 1000 Qantas points, 15 status credits, or a $20 flight voucher from tomorrow.

Additionally, those who claim a reward will be entered into the "mega prize draw".

Qantas has put 10 mega prizes up for grabs. There will be a winner from each of Australia's states and territories. Another 2 winners will be crowned as part of a national television campaign.

The winners will be able to travel with Qantas and Jetstar to more than 60 destinations around Australia. Once they arrive at their destination (or destinations), they'll stay for free at Accor hotels, resorts, or apartments. Additionally, they'll be able to top up their car for free at a BP service station.

Winners will also be able to get on board international flights when Australia's borders reopen.

Australians living in Australia, aged over 18, and a member of Qantas' Frequent Flyers program will be eligible to enter the giveaway. Eligible Australians can claim their rewards through the Qantas app, available on the Apple app store and Google Play store.

Management's comments

Qantas CEO Alan Joyce spoke of the news potentially driving the Qantas share price today. He said:

This is one of the biggest giveaways we've ever done. The impact of the pandemic on the travel industry and our own Qantas Group team members means we have a clear vested interest in the success of the vaccine rollout.

For us, getting the vaccine rate up to 70 and 80 per cent means thousands of people can go back to work.

With the Federal Government's vaccine program ramping up across the country, now is the ideal time to say thank you to Australians for stepping up and protecting themselves and others.

Qantas share price snapshot

The Qantas share price has slipped 13% year to date. However, it is 9% higher than it was this time last year.

Motley Fool contributor Brooke Cooper has no position in any of the stocks mentioned. Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of and has recommended Alphabet (A shares), Alphabet (C shares), and Apple. The Motley Fool Australia's parent company Motley Fool Holdings Inc. has recommended the following options: long March 2023 $120 calls on Apple and short March 2023 $130 calls on Apple. The Motley Fool Australia has recommended Alphabet (A shares), Alphabet (C shares), and Apple. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

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