3 reasons Amazon stock could underperform in 2021

Long-term investors should take the opportunity to buy shares.

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

This article was originally published on Fool.com. All figures quoted in US dollars unless otherwise stated.

The first two and a half months of 2021 haven't been particularly great for Amazon.com Inc (NASDAQ: AMZN) shareholders. The Amazon share price is down about 5% for the year while the Nasdaq Composite (NASDAQ: .IXIC) index is up over 3% and the S&P 500 Index (SP: .INX) is up 5%.

While I'm extremely bullish on Amazon shares -- it's my largest holding and I bought more last month -- it's worth noting there are a few reasons the stock could continue to underperform this year. 

Here are three big ones.

No more COVID-19 tailwind

Amazon was a big beneficiary of the shift to online shopping amid the COVID-19 pandemic. U.S. e-commerce sales grew more than 36% over the past three quarters of the year, according to the U.S. Census Bureau. 

North American e-commerce grew nearly 32% for the full year, according to estimates from eMarketer. And global e-commerce wasn't too far behind, with 28% growth.

But Amazon will move beyond that tailwind this spring, and as brick-and-mortar stores reopen, shoppers may shift some of their purchases back to in-store transactions. eMarketer expects worldwide e-commerce sales growth to slow to 14% this year, and U.S. e-commerce may grow only 6%, according to its analysts' estimates. 

A stark slowdown in revenue growth could scare off a lot of investors. Any top-line miss versus Wall Street's expectations could easily send shares lower.

Amazon's going to spend a lot more on logistics this year

2021 will be a transformative year for Amazon Logistics. The company's airhub at Cincinnati/Northern Kentucky International Airport will start operations later this year, with capacity for 200 flights per day. 

What's more, Amazon is making deals for more planes, looking to own a greater piece of its logistics business. It bought 11 planes this year. It also now owns a minority stake in cargo airline partner Air Transport Services Group after exercising warrants it acquired in its previous deals with the company. It has similar positions with other cargo carriers it could exercise as well.

Amazon will spend a lot of money on logistics network capacity this year, and that ought to continue for several years to come. CFO Brian Olsavsky has warned investors that capital expenditures will move higher. "We do see continued expansion on capex, specifically in our transportation area. So that will be the start of probably a multiyear period where we're higher on capex for that," he said during Amazon's third-quarter earnings call last year.

Amazon has historically done well by investing in additional shipping and logistics capabilities. The more in-depth expansion to truly own and control the logistics network could transform into an even bigger opportunity that more efficient shipping for the retail business. It could become a true competitor for logistics services. 

But increased spending will put a short-term damper on profits and cash flow, which could give investors of the high-priced stock concern.

Looming regulatory risk

One factor that's affecting all big tech stocks right now is the risk of increased government regulations forcing them to dramatically change company policies and operations or divest assets.

As Amazon's business has evolved to offer more third-party seller services for small businesses and advertising, it faces increased scrutiny to ensure it's not creating an anticompetitive environment with its own retail operations and products.

That said, it's likely in Amazon's best interest to make its third-party merchant services, advertising products, and other services as attractive as possible. They offer better margin profiles than Amazon's core retail business, and they offer greater revenue growth potential.

So while new regulations, or just the threat of regulations, could hurt Amazon's share price in the short run, the risk that they'll negatively affect Amazon's business and profits appears minimal.

Still a long-term growth story

If Amazon stock continues to underperform the market in 2021, it could present another opportunity for investors to buy shares. The current pullback in the Amazon share price made the stock very attractive, but it wouldn't be a surprise if there are additional opportunities to snap up shares later this year as well.

This article was originally published on Fool.com. All figures quoted in US dollars unless otherwise stated.

Adam Levy owns shares of Amazon. John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of and recommends Amazon and recommends the following options: long January 2022 $1920 calls on Amazon and short January 2022 $1940 calls on Amazon. The Motley Fool Australia has recommended Amazon. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on International Stock News

Robot hand and human hand touching the same space on a digital screen, symbolising artificial intelligence.
International Stock News

Microsoft shares slump as investors are split on the AI capex boom

Microsoft’s capital expenditure jumped 66% year on year, driven by aggressive spend on AI infrastructure.

Read more »

red arrow representing a rise of the share price with a man wearing a cape holding it at the top
Share Market News

Goldman Sachs reveals 2026 predictions for S&P 500 and other global markets

What's the outlook?

Read more »

A businesman's hands surround a circular graphic with a United States flag and dollar signs, indicating buying and selling US shares
ETFs

Own IVV ETF? Here are your returns for 2025

US stocks outperformed ASX shares but the stronger Aussie dollar eroded returns for IVV ETF investors.

Read more »

A woman pulls her jumper up over her face, hiding.
International Stock News

Here's how the US Magnificent Seven stocks performed in 2025

Not so magnificent: 5 of the 7 stocks underperformed the S&P 500 and Nasdaq Composite.

Read more »

the australian flag lies alongside the united states flag on a flat surface.
Share Market News

US stocks vs. ASX shares in 2025

Which market came out on top?

Read more »

A female engineer inspects a printed circuit board for an artificial intelligence (AI) microchip company.
International Stock News

Should you really invest in AI stocks in 2026? Here's what other investors are saying

Is AI headed for a bubble? Or is there still room for growth?

Read more »

Happy teen friends jumping in front of a wall.
International Stock News

4 reasons to buy Nvidia stock like there's no tomorrow

Nvidia's 2026 is shaping up to be just as good as 2025.

Read more »

Hand with AI in capital letters and AI-related digital icons.
International Stock News

2 AI stocks to buy in January and hold for 20 years

Investing in these tech leaders can help you profit from a generational opportunity.

Read more »