Vita Life share price surges 27% to new 52 week high

The Vita Life share price has been storming higher today on news of the company's positive half year results. We take a closer look.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Vita Life Sciences Limited (ASX: VLS) share price has today rocketed higher following impressive half year results. The Vita Life share price is currently up 26.76% to 90 cents, representing a new 52 week high for the company.

variety of vitamin pills representing Vita Life share price

Image source: Getty Images

What does Vita Life do?

Vita Life is an Australian and Asia Pacific based pharmaceutical and healthcare company that provides over-the-counter vitamins and supplements. It is involved in the formulation, packaging, distribution and sale of three major consumer retail brands and over 700 products. Its three major brands are:

  • Herbs of Gold: sold in Australia, Malaysia and Singapore
  • VitaHealth: sold in pharmacies, clinics and health food stores throughout Southeast Asia
  • VitaScience: sold through Blooms The Chemist stores exclusively in Australia

The company has been listed on the ASX since 2007 and employs over 400 people in seven countries worldwide.

Why is the Vita Life share price on the move?

The Vita Life share price has soared this morning following the company's release of its half year results. Vita Life reported sales of $22.0 million, up 11% on the prior corresponding period (pcp). The Vita Life share price was also spurred on by an impressive EBIT result. EBIT increased to over $4 million representing an increase of almost 200% on the pcp. However, it was noted that this growth reflects substantial, one-off investment in advertising and promotion undertaken in 2019.

The result is particularly pleasing for the group given it commenced a strategic plan in 2018 with the objective of growing revenues by increasing the channels of distribution in its core markets. It recognised at that time, this would involve investment in both advertising and promotions, which would negatively impact its profits. The first half results reflect the increase in revenues from this strategy and, with the heavy investment in advertising not recurring, net profits have increased.

Vita Life also benefitted from the increased demand for immunity support products across key markets such as Australia and Malaysia, which helped to underpin the first half performance. Nonetheless, the company acknowledges that the COVID-19 pandemic continues to be an evolving situation, which has the potential to disrupt traditional selling channels.

Vita Life's balance sheet remains strong with equity of $23.4 million and a net cash balance of $11.5 million. However, this is after bank borrowings that will need to be repaid.

Dividend

Directors have declared the payment of a fully franked interim dividend of 1.5 cents per ordinary share. The company's dividend reinvestment plan (DRP) has been suspended and shall not apply.

What's next for the Vita Life share price?

The Vita Life share price has been buoyed by today's announcement, with investors clearly impressed by the group's results. Results from the company's 3-year strategy of increasing channels of distribution are positive and further growth is anticipated. However, retail conditions are expected to be mixed in the foreseeable future due to uncertainties surrounding the pandemic.

As such, Vita Life's directors remain cautious over the medium term and were unable to provide any guidance for the remainder of the year.

Motley Fool contributor Daniel Ewing has no position in any of the stocks mentioned. The Motley Fool Australia has no position in any of the stocks mentioned. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Share Market News

Stock market chart in green with a rising arrow symbolising a rising share price.
Energy Shares

Up 635% in one year, guess which ASX energy share is rocketing again on Friday

Investors are bidding up this surging ASX energy share again today. But why?

Read more »

Two company members shaking hands on a deal.
Share Market News

Magellan Financial Group shares in focus following Barrenjoey merger approval

Magellan Financial Group advances full merger with Barrenjoey Capital Partners after strong shareholder support, expanding its diversified financial services platform.

Read more »

An investor wearing a dressing gown and holding a cup of coffee in a yellow mug gives a satisfied smile.
Broker Notes

7 ASX 200 shares just upgraded to strong buy ratings

Looking for inspiration after the March sell-off?

Read more »

A man looking at his laptop and thinking.
Share Market News

5 things to watch on the ASX 200 on Friday

Let's see if it will be a good finish to the week for Aussie investors.

Read more »

Man with a hand on his head looks at a red stock market chart showing a falling share price.
52-Week Lows

Down 43% this year, this ASX tech stock is now back at January 2025 levels

Megaport shares are down 43% this year as weak momentum continues.

Read more »

A couple sitting in their living room and checking their finances.
Broker Notes

Buy, hold, sell: CSL, Magellan, and Woodside shares

Do analysts think these blue-chips are in the buy zone? Let's find out.

Read more »

Man drawing an upward line on a bar graph symbolising a rising share price.
Share Gainers

Why Bendigo Bank, EBR Systems, Strickland, and Woodside shares are rising today

These shares are rising on Thursday. But why? Let's find out.

Read more »

A man sits in despair at his computer with his hands either side of his head, staring into the screen with a pained and anguished look on his face, in a home office setting.
Share Fallers

Why Orora, Select Harvests, Tamboran, and WiseTech shares are sinking today

These shares are under pressure on Thursday. What's going on?

Read more »