As I mentioned here earlier this week, founder-led companies have traditionally outperformed the rest of the market.
This is believed to be because founders are focused on the long term and building something significant, whereas some professional CEOs have a tendency to be focused on short term goals.
With that in mind, I think having exposure to founder-led companies could be a great thing for a portfolio.
Here are three more founder-led shares that I would buy for the long-term:
Goodman Group (ASX: GMG)
The first founder-led share to consider is Goodman Group. It is an integrated commercial and industrial property group. I'm a big fan of the company due to the quality and growth potential of its portfolio, which has been put together expertly by co-founder and Group Chief Executive Officer, Gregory Goodman. He has played an integral role in establishing its specialist global position in the property market through various corporate transactions. This includes takeovers, mergers, and acquisitions. This has led to its shares generating market-beating returns for investors over the last decade and I expect more of the same in the future. Especially given its exposure to industries benefiting from structural tailwinds like ecommerce.
Jumbo Interactive Ltd (ASX: JIN)
This online lottery ticket seller was founded by Mike Veverka all the way back in 1995. He remains the company's CEO today. A lot has changed with the business since then, but all for the better. As well as operating the Oz Lotteries website, Jumbo now has its software as a service platform. This allows other lotteries to run their online operations via the platform. It also entered into the UK market last year via the acquisition of Gatherwell Limited. Combined, I feel this puts the company on a path to achieve its target of $1 billion in ticket sales on the Jumbo platform by FY 2022. This compares to its ticket sale estimates of $335 million to $341 million in FY 2020.
SEEK Limited (ASX: SEK)
Another founder-led company which I think is a great long term option for investors is SEEK. The job listings giant is still led by Andrew Bassat, who co-founded the company in 1997 along with his brother Paul Bassat and Matt Rockman. As with Jumbo, SEEK has set itself some bold growth targets for the medium term. It is targeting revenue of $5 billion later this decade, up from $1,537.3 million in FY 2019. Due to the strength of its core ANZ business and the rapidly growing Zhaopin business in China, I think SEEK has a great chance of delivering on its target.