Insiders have been buying Coles and these ASX shares this week

Insiders have been buying Coles Group Ltd (ASX:COL) and these ASX shares this week. Here's what you need to know…

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I like to keep a close eye on which shares have experienced meaningful insider buying.

This is because insider buying is often regarded as a bullish indicator, as few people know a company and its intrinsic value better than its own directors.

A number of shares have reported meaningful insider buying this week. Here are a few that caught my eye:

Coles Group Ltd (ASX: COL)

According to a change of director's interest notice, the chairman and non-executive director of this supermarket operator, James Graham AM, has bought shares on-market this month. Mr Graham picked up a total of 40,000 shares at an average of ~$14.48 per share. This equates to a total consideration of approximately $579,000. The company's chairman now has a total holding of 500,188 shares, including direct and indirect holdings.

Nearmap Ltd (ASX: NEA)

A notice out of this aerial imagery technology and location data company reveals that one of its independent non-executive directors has made a sizeable purchase of shares. According to the notice, Sue Klose picked up 100,000 shares through an on-market trade on February 24. Ms Klose paid an average of $1.847 per share, bringing the total consideration to $184,703.40. Whilst this purchase has no doubt given investor sentiment a boost, it hasn't been enough to stop the Nearmap share price from sinking lower. Earlier today Nearmap's shares hit a 52-week low of $1.56.

SEEK Limited (ASX: SEK)

A change of director's interest notice reveals that one of this job listings company's directors has been buying shares. According to the notice, non-executive director Leigh Jasper picked up a total of 28,075 shares through a series of on-market trades between February 26 and March 2. This more than doubled the director's shareholding to a total of 51,304 shares. Mr Jasper paid a total of $600,020 for the shares, which equates to an average of ~$21.37. The SEEK share price is changing hands at $21.01 this afternoon.

Motley Fool contributor James Mickleboro owns shares of SEEK Limited. The Motley Fool Australia owns shares of and has recommended Nearmap Ltd. The Motley Fool Australia has recommended SEEK Limited. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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