How much should you really pay for Afterpay shares?

Is the Afterpay Ltd (ASX: APT) share price undervalued? Or is there more at play here than meets the eye?

| More on:
a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

One of the biggest winners of 2019 was undeniably the Afterpay Ltd (ASX: APT) share price – formerly known as Afterpay Touch Group.

Afterpay shares started 2019 at around $12 per share. By year's end, the market was asking $30.63. It's not often an ASX share more than doubles in 12 months, but at one point in 2019, Afterpay had tripled. The Afterpay share price has since settled down somewhat and is going for $33.24 at the time of writing

Having a stock that has banked such an impressive gain in so short a time probably begs the question – how much should we be paying for APT shares? Were they undervalued at $12? Are they overvalued at $33?

Well, a company's shares are traditionally 'valued' by using the price-to-earnings ratio metric (a company's share price dividend by the company's earnings per share). This is a little tricky in Afterpay's case as the company has yet to generate any earnings per share (or at all) – at least earnings that are positive.

So there goes that option.

So let's look at some other numbers.

There's no sugar-coating this one: Afterpay lost $20.71 million last year, which equates to around 19 cents per share.

Despite this, total income for the company grew from $116.8 million in FY18 to $251.6 million in FY19. Underlying sales for FY19 came in at $5.2 billion, which was up from $2.2 billion in FY18. So things on the balance sheet are at least going in the right direction.

But what of the price?

At $33.24, Afterpay is valued at $8.66 billion. If we were to assign the current market average price-to-earnings ratio of the S&P/ASX 200 (INDEXASX: XJO) of 19 to Afterpay at the current share price, it would need to have earnings of around $456 million. Last year (as we discussed earlier) Afterpay's earnings were negative $20.71 million.

So I think its fairly safe to say that Afterpay is overvalued if we were to assume earnings weren't going anywhere. But fortunately for APT shareholders, they are. However, if you are wishing to invest in Afterpay today, I would strongly suggest estimating when the company is likely to get to anywhere near $456 million in earnings – and adjusting your buy price accordingly.

If you think it will get there in, say, 2 years time and then continue onwards and upwards from there, Afterpay is probably a screaming buy. But if you think it will take 10 years – it might do better to wait for a share price dip, to say the least.

Should you invest $1,000 in Amcor Plc right now?

Before you buy Amcor Plc shares, consider this:

Motley Fool investing expert Scott Phillips just revealed what he believes are the 5 best stocks for investors to buy right now... and Amcor Plc wasn't one of them.

The online investing service he’s run for over a decade, Motley Fool Share Advisor, has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

And right now, Scott thinks there are 5 stocks that may be better buys...

See The 5 Stocks *Returns as of 3 April 2025

Sebastian Bowen has no position in any of the stocks mentioned. The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of AFTERPAY T FPO. The Motley Fool Australia has no position in any of the stocks mentioned. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Growth Shares

A person with a round-mouthed expression clutches a device screen and looks shocked and surprised.
Growth Shares

3 unstoppable ASX growth shares to buy and hold for the long term

Analysts have good things to say about these top stocks.

Read more »

A woman wearing dark clothing and sporting a few tattoos and piercings holds a phone and a takeaway coffee cup as she strolls under the Sydney Harbour Bridge which looms in the background.
Growth Shares

Top Australian stocks for a $7,000 investment today

These stocks are highly rated by analysts. Let's find out why.

Read more »

Two doctors give the thumbs up to an x-ray
Growth Shares

Down 9% in a month! The ASX200 growth stock I'm watching

This healthcare stock could be a buy low option. 

Read more »

A young male ASX investor raises his clenched fists in excitement because of rising ASX share prices today
Growth Shares

Invest $10,000 in these fantastic ASX growth shares

Analysts believe that these shares could be in the buy zone right now.

Read more »

Business man at desk looking out window with his arms behind his head at a view of the city and stock trends overlay.
Growth Shares

Where to invest $20,000 into ASX 200 shares after the market selloff

Analysts think these shares would be top picks for investors with money to put into the market.

Read more »

A man clenches his fists in excitement as gold coins fall from the sky.
Growth Shares

Now could be a golden opportunity to buy these ASX 200 growth shares

Analysts think these shares could deliver big returns over the next 12 months.

Read more »

A laughing woman wearing a bright yellow suit, black glasses and a black hat spins dollar bills out of her hands signifying the big dividends paid by BHP
Growth Shares

How ASX growth shares could help you retire rich

Here's how investors could you growth shares to power their way to wealth.

Read more »

A businessman hugs his computer and smiles.
Growth Shares

Why I'd buy these 3 ASX shares and not look back for 10 years

Analysts think these shares are destined for big things in the future.

Read more »