Unfortunately for its long-suffering shareholders, the Amaysim Australia Ltd (ASX: AYS) share price was the worst performer on the All Ordinaries index on Monday ahead of steel producer BlueScope Steel Limited (ASX: BSL) and outdoor advertising company oOh!Media Ltd (ASX: OML).
The junior telco company's shares finished the day 10% lower at 62.5 cents, leaving them within just two and a half cents off their all-time low.
This means that Amaysim's shares are now down a disappointing 30% since the start of the year.
Why did Amaysim's shares crash lower?
Although there was no news out of the company on Monday, investors have been heading to the exits in their droves all year due to its poor performance in FY 2019.
In the first half of FY 2019 the company posted a 5.6% decline in revenue to $263 million and a net loss after tax from continuing operations of $4.8 million.
The majority of this weakness came from its key mobile business which reported a 4.6% decline in underlying EBITDA to $10.6 million on net revenue of $108.0 million.
At the time, management explained that: "The 1H19 results included a strong performance in energy offset by a softer half for mobile, which continues to be under pressure from intense competition."
And with Telstra Corporation Ltd (ASX: TLS) continuing to report intense competition in the mobile sector, I suspect investors believe Amaysim will release another disappointing report when it releases its full year results next week.
Should you buy the dip?
Whilst its shares could prove to be good value at the current level, I would suggest investors wait for the release of its results before considering an investment.
In time meantime, I continue to believe that Telstra would be a good option for investors looking for exposure to the telco sector.
