How I'm preparing for the next financial crisis

Strategies that I am employing to prepare for the next market crash.

| More on:
a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The stock market has been a great place to be invested in over the last decade. After all, investments made 10 years ago even in large blue chip companies would have provided some of the returns below:

And that's before dividends!

Even though the stock market outperforms most asset classes over the long term, volatility and bear markets are also part and parcel of investing in shares. A bear market is defined as a market in which share prices drop by 20% or more from their most recent peak.

Emerging markets for example are already in a bear market currently. Some of the largest companies in China have experienced significant drops from their 2018 peaks including Tencent (down 35%) and Baidu (the "Google of China") (down 24%).

So are you prepared for the inevitable market down turn that will hit the ASX at some point?

Here's what I am doing to prepare myself:

Playing the long game 

All new investments that I am making at this point are in companies that I have long term confidence in. It is also being done with funds that I will likely not need in the short to medium term. That way, when the next crisis comes along, I can ride out the storm.

The average bear market lasts for about 18 months with further time needed to return to peak levels and so it's important to have a long term mindset.

Keeping some cash aside

I'm keeping a little bit of cash aside in order to take advantage of any significant market drops in good companies. To be clear, this might not (mathematically at least) be the most optimal strategy because no one can accurately and consistently time the market.

However, it does provide a psychological boost to know that you have some fire power to take advantage when the market loses 30% – 50% of its value.

Searching for good quality companies

Companies with qualities such as low debt, lots of cash, good management and pricing power over their products or services stand a good chance of doing better than average in times of distress and it's almost never a bad time to buy such companies.

Should you invest $1,000 in Cochlear Limited right now?

Before you buy Cochlear Limited shares, consider this:

Motley Fool investing expert Scott Phillips just revealed what he believes are the 5 best stocks for investors to buy right now... and Cochlear Limited wasn't one of them.

The online investing service he’s run for over a decade, Motley Fool Share Advisor, has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

And right now, Scott thinks there are 5 stocks that may be better buys...

See The 5 Stocks *Returns as of 30 April 2025

Kevin Gandiya owns shares of Alphabet (C shares). You can find Kevin on Twitter @KevinGandiya. Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of and recommends Alphabet (A shares), Alphabet (C shares), and Baidu. The Motley Fool Australia has recommended Alphabet (A shares), Cochlear Ltd., and ResMed Inc. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

More on Share Market News

Fancy font saying top ten surrounded by gold leaf set against a dark background of glittering stars.
Share Gainers

Here are the top 10 ASX 200 shares today

Investors sent the market higher once again today.

Read more »

A male investor sits at his desk looking at his laptop screen holding his hand to his chin pondering whether to buy Macquarie shares
Opinions

2 ASX shares I'd buy if the ASX crashes again

I think the best opportunities can be found when the market falls.

Read more »

A man holding a cup of coffee puts his thumb up and smiles while at laptop.
Share Market News

These ASX 200 stocks could rise 20% to 35%

These shares could be destined to deliver big returns over the next 12 months according to analysts.

Read more »

View of a mine site.
Broker Notes

How much upside does Macquarie tip for Deterra Royalties shares?

Deterra Royalties offers ASX investors a different way to invest in global mining.

Read more »

Rising gold share price represented by a green arrow on piles of gold block.
Gold

3 reasons to buy this surging ASX All Ords gold stock today

The ASX All Ords gold stock has doubled investors’ money in 12 months, and this leading expert forecasts more outperformance…

Read more »

Woman with $50 notes in her hand thinking, symbolising dividends.
Broker Notes

Broker reveals outlook for ASX dividend shares amid volatile market

Peter Gardner from Plato Investment Management tells ASX investors where to look for dividend income this year.

Read more »

Two colleagues at work looking at a tablet and smiling at a rising share price.
Share Gainers

Why Generation Development, Orica, Pro Medicus, and Zip shares are storming higher today

These shares are having a strong session on Thursday. But why?

Read more »

A man sits in despair at his computer with his hands either side of his head, staring into the screen with a pained and anguished look on his face, in a home office setting.
Share Fallers

Why ANZ, Brainchip, Light & Wonder, and Pilbara Minerals shares are falling today

These shares are tumbling on Thursday. But why?

Read more »