These 3 retail shares have smashed the market in 2017

The Kogan.com Ltd (ASX:KGN) share price is one of three that smashed the market in 2017…

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When investors look back on the retail sector in 2017 they will no doubt recall the abject performances of Myer Holdings Ltd (ASX: MYR) and Retail Food Group Limited (ASX: RFG).

But it hasn't all been doom and gloom. In fact, these three retail shares have been amongst the best performers on the market. Here's why:

The Kogan.com Ltd (ASX: KGN) share price has climbed a massive 400% since the start of the year. A full-year result that smashed its prospectus forecasts and the market's expectations has largely been the catalyst for this increase. As has the diversification of its business. This year Kogan has announced its expansion into offering services such as health and pet insurance, NBN broadband, and mobile plans.

The Lovisa Holdings Ltd (ASX: LOV) share price is up 79% this year. The jewellery retailer has caught the eye this year with strong full-year profit growth of 75.5%. This was driven by a 10.3% increase in comparable store sales and the roll-out of 38 new stores. Since then Lovisa has continued its international expansion and opened its first store in the United States recently. I believe there is a huge opportunity for the company in this market, which could make it worth considering as a buy and hold investment.

The Noni B Limited (ASX: NBL) share price has jumped 48% in 2017. A solid full-year result and management's positive guidance for FY 2018 has largely been the catalyst for this charge higher. I'm a big fan of Noni B and believe the company's brands operate in a niche market which is less likely to be disrupted by online retailers like Amazon. Furthermore, the company caters to the mature side of the female fashion market, which I expect to become more and more lucrative over the next decade as Australia's population ages.

Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia owns shares of and has recommended Retail Food Group Limited. The Motley Fool Australia has recommended Kogan.com ltd. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

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