The Super Retail Group Ltd (ASX: SUL) share price has had a solid end to the week.
The retail group's shares are on course to finish the week with a gain today of around 2% to $8.44.
What happened?
With no news out of the company, today's gain is likely to be attributable to a research note out of Deutsche Bank this morning.
According to the note, analysts at the investment bank have reiterated their buy rating and $11.50 price target.
Although Deutsche acknowledges the threat of Amazon, the broker believes that the company's market-leading position means that it is well placed to navigate the tough trading conditions and win market share from its less efficient rivals.
Shareholders will no doubt be hopeful that the investment bank's analysts are spot on with this. After all, Deutsche's price target implies potential upside of approximately 36% from the current share price.
