These 3 ASX shares have fallen to 52-week lows: Are they bargain buys?

The iSentia Group Ltd (ASX:ISD) share price is one of three that have just hit 52-week lows. Does this make them bargain buys?

| More on:
a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Although the S&P/ASX 200 (Index: ^AXJO) (ASX: XJO) is rapidly closing in on a five-year high, not all shares on the Australian share market have performed so strongly.

Three shares in particular are performing so poorly right now that they have just hit new 52-week lows. Here's why:

The iSentia Group Ltd (ASX: ISD) share price fell to a 52-week low of $1.42 today, bringing its year-to-date decline to a remarkable 50%. The media monitoring company's shares have come under heavy selling pressure this year after a shocking half-year report which resulted in a 17% drop in earnings per share. Once again its recently acquired content marketing business was a major drag on its performance. Unfortunately with short interest building strongly, some short sellers appear to believe its shares could still fall lower from here.

The Martin Aircraft Company Ltd (ASX: MJP) share price plunged 15% to a 52-week low of 11 cents this morning. Shareholders of the jetpack company have certainly had a year to forget. In the last 12 months its shares have tumbled 75% as the excitement surrounding its products failed to materialise into meaningful sales. Whilst the jetpacks are a nice idea, I'm not convinced that there is a huge market for them. For this reason I would avoid investing in Martin Aircraft.

The Reef Casino Trust (ASX: RCT) share price dropped to a 52-week low of $3.40 this morning. Like fellow casino stock Crown Resorts Ltd (ASX: CWN), Reef Casino has had a difficult year partly due to a decline in its Chinese customer base. This led to the company reporting a 20% drop in full-year profit in February. Whilst it wouldn't be my first pick in the industry, I do think the Australian tourism boom should help the company return to growth this year. This could make it worth considering at today's low price.

Motley Fool contributor James Mickleboro has no position in any stocks mentioned. The Motley Fool Australia has no position in any of the stocks mentioned. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on ⏸️ Investing

A white and black robot in the form of a human being stands in front of a green graphic holding a laptop and discussing robotics and automation ASX shares
Technology Shares

Joining the revolution: How I'd invest in ASX AI shares right now

Advances in artificial intelligence (AI) could usher in a new industrial revolution. Here’s how you can invest in it.

Read more »

Close up of baby looking puzzled
Retail Shares

What has happened to the Baby Bunting (ASX:BBN) share price this year?

It's been a volatile year so far for the Aussie nursery retailer. We take a closer look

Read more »

woman holds sign saying 'we need change' at climate change protest
ETFs

3 ASX ETFs that invest in companies fighting climate change

If you want to shift some of your investments into more ethical companies, exchange-traded funds can offer a good option

Read more »

a jewellery store attendant stands at a cabinet displaying opulent necklaces and earrings featuring diamonds and precious stones.
⏸️ Investing

The Michael Hill (ASX: MHJ) share price poised for growth

Investors will be keeping an eye on the Michael Hill International Limited (ASX: MHJ) share price today. The keen interest…

Read more »

ASX shares buy unstoppable asx share price represented by man in superman cape pointing skyward
⏸️ Investing

The Atomos (ASX:AMS) share price is up 15% in a week

The Atomos (ASX: AMS) share price has surged 15% this week. Let's look at what's ahead as the company build…

Read more »

Two people in suits arm wrestle on a black and white chess board.
Retail Shares

How does the Temple & Webster (ASX:TPW) share price stack up against Nick Scali (ASX:NCK)?

How does the Temple & Webster (ASX: TPW) share price stack up against rival furniture retailer Nick Scali Limited (ASX:…

Read more »

A medical researcher works on a bichip, indicating share price movement in ASX tech companies
Healthcare Shares

The Aroa (ASX:ARX) share price has surged 60% since its IPO

The Aroa (ASX:ARX) share price has surged 60% since the Polynovo (ASX: PNV) competitor listed on the ASX in July.…

Read more »

asx investor daydreaming about US shares
⏸️ How to Invest

How to buy US shares from Australia right now

If you have been wondering how to buy US shares from Australia to gain exposure from the highly topical market,…

Read more »