What has happened to the JB Hi-Fi Limited share price?

The JBH share price has shed almost 20% since September 2016

| More on:
a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The JB Hi-Fi Limited (ASX: JBH) share price has delivered stunning gains for long-term holders. Indeed, the JBH share price has risen almost 140% over the past five years and 230% since March 2007. Notably, those returns do not include dividends paid out during those periods.

But the JB Hi-Fi share price has stumbled over the past six months. Indeed, the shares peaked at $31.20 in September and have since retreated 19% to a near-seven-month low of $25.15. So, what has happened to the JB Hi-Fi share price, and does its fall represent a good opportunity to load up?

What's Happened?

JB Hi-Fi is a widely-recognised retailer of electronic goods that has traditionally relied on new store openings and same-store-sales growth to expand its business. However, it deviated from that path last year when it announced that it would acquire its rival The Good Guys, thus significantly boosting its share of the Australian electronics market.

Source: JB Hi-Fi Presentation (September 2016)
Source: JB Hi-Fi Presentation (September 2016)

Although the market initially responded positively to this move, it seems that investors have begun questioning the acquisition. To begin with, JB Hi-Fi doesn't have a long track record for making large acquisitions so there will be question marks over management's ability to integrate The Good Guys into the business, while there are also cultural differences between the groups. Meanwhile, the near-term synergies to be achieved from the acquisition are lower than first anticipated with both businesses maintaining separate headquarters (notably, this may be a smart move, at least to begin with, to ensure the cultural differences do not interfere with the integration process).

Investors may also (justifiably) be concerned about the potential impact Amazon.com (NASDAQ: AMZN) may have on JB Hi-Fi's business when it eventually expands its presence in Australia. Amazon has been notorious for crushing the margins of its rivals with electronics goods deemed to be one of the most likely set of products to be purchased from the site (according to The Australian Financial Review, which cited a Neilson survey conducted earlier this year):

Source: AFR
Source: AFR

Is it worth your time?

JB Hi-Fi is a very good retailer. Indeed, its Australian stores (excluding The Good Guys) enjoyed an 11.7% sales boost during the first half of the year – with comparable sales up 8.7% — while total sales for the group were up 23.6%. Its underlying net profit rose even more, up 31.7% to $125.4 million for the period.

What's more, the pullback in JB Hi-Fi's share price has made it more attractive. According to analyst estimates, as polled by Yahoo! Finance, its shares are trading on a forward price-earnings multiple of 13.5x, compared to 14.3x for Harvey Norman Holdings Limited (ASX: HVN) and 17.8x for Baby Bunting Group Ltd (ASX: BBN). Notably, Baby Bunting's share price has also shed nearly 40% over the past seven months or so.

Investors do need to bear in mind the risk of its recent acquisition of The Good Guys not working in its favour; the threat posed by Amazon.com and the threat of a potential economic slowdown in Australia. Indeed, such an event would likely impact most retailers. If (and only if) investors are comfortable with each of those risks, then JB Hi-Fi could be worth a closer look today.

The Motley Fool Australia's parent company Motley Fool Holdings Inc. owns shares of Amazon. Motley Fool contributor Ryan Newman owns shares of Amazon. The Motley Fool Australia has no position in any of the stocks mentioned. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on ⏸️ Investing

A white and black robot in the form of a human being stands in front of a green graphic holding a laptop and discussing robotics and automation ASX shares
Technology Shares

Joining the revolution: How I'd invest in ASX AI shares right now

Advances in artificial intelligence (AI) could usher in a new industrial revolution. Here’s how you can invest in it.

Read more »

Close up of baby looking puzzled
Retail Shares

What has happened to the Baby Bunting (ASX:BBN) share price this year?

It's been a volatile year so far for the Aussie nursery retailer. We take a closer look

Read more »

woman holds sign saying 'we need change' at climate change protest
ETFs

3 ASX ETFs that invest in companies fighting climate change

If you want to shift some of your investments into more ethical companies, exchange-traded funds can offer a good option

Read more »

a jewellery store attendant stands at a cabinet displaying opulent necklaces and earrings featuring diamonds and precious stones.
⏸️ Investing

The Michael Hill (ASX: MHJ) share price poised for growth

Investors will be keeping an eye on the Michael Hill International Limited (ASX: MHJ) share price today. The keen interest…

Read more »

ASX shares buy unstoppable asx share price represented by man in superman cape pointing skyward
⏸️ Investing

The Atomos (ASX:AMS) share price is up 15% in a week

The Atomos (ASX: AMS) share price has surged 15% this week. Let's look at what's ahead as the company build…

Read more »

Two people in suits arm wrestle on a black and white chess board.
Retail Shares

How does the Temple & Webster (ASX:TPW) share price stack up against Nick Scali (ASX:NCK)?

How does the Temple & Webster (ASX: TPW) share price stack up against rival furniture retailer Nick Scali Limited (ASX:…

Read more »

A medical researcher works on a bichip, indicating share price movement in ASX tech companies
Healthcare Shares

The Aroa (ASX:ARX) share price has surged 60% since its IPO

The Aroa (ASX:ARX) share price has surged 60% since the Polynovo (ASX: PNV) competitor listed on the ASX in July.…

Read more »

asx investor daydreaming about US shares
⏸️ How to Invest

How to buy US shares from Australia right now

If you have been wondering how to buy US shares from Australia to gain exposure from the highly topical market,…

Read more »