Why I just bought MORE Cochlear Ltd shares

Cochlear Ltd (ASX:COH) has leading product portfolio in a growing but defensive industry.

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Every Australian medical professional and investor would know Cochlear Ltd (ASX: COH).

Its broad range of hearing devices has helped many Australians lead better lives, for many decades.

Looking towards the future, however, Cochlear continues to present as the compelling investment opportunity it did when it first started life over 30 years ago.

The release of new products, which take advantage of the rising usage of communications technology; an aging population and rising prosperity are just some of the long-term tailwinds helping Cochlear to grow.

For investors, Cochlear's international exposure is also a huge benefit. The company generates some 84% of sales revenue outside Asia Pacific, with 43% from the Americas alone.

Reporting in US dollars, Cochlear shareholders will benefit from favourable exchange rate movements and the ongoing strength of the US economy.

Moreover, Cochlear continues to invest around 16% of sales in research and development, with product integration with smart devices like mobile phones and microphones presenting exciting ways for the company to grow sales revenue over the long-term.

What's it worth?

According to my calculations, despite its 22% rally in share price over the past year Cochlear remains a sound long term investment at today's prices.

With shares down almost 5% in the past month, savvy investors could be well-served in taking advantage of the market's volatility to snap up some Cochlear shares of their own – with its 2.6% dividend yield a nice bonus.

Motley Fool contributor Owen Raskiewicz owns shares of Cochlear Ltd. Owen welcomes your feedback on Google plus (see below), LinkedIn or you can follow him on Twitter @ASXinvest. . Unless otherwise noted, the author does not have a position in any stocks mentioned by the author in the comments below. The Motley Fool Australia has no position in any of the stocks mentioned. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

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