9 ASX blue-chip stocks to avoid and 5 to buy right now

With the S&P/ASX 200 (Index:^AXJO) (ASX:XJO) sitting near a seven-year high, are companies like Commonwealth Bank of Australia (ASX:CBA), Telstra Corporation Ltd (ASX:TLS), BHP Billiton Limited (ASX:BHP) or Woolworths Limited (ASX:WOW) worth your time, or money?

a woman

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

It is a common belief amongst investors that investing in "blue chip" stocks is a sure-fire way to building their wealth, but that isn't always the case.

In his ever popular investing guide, One Up on Wall Street, legendary investor Peter Lynch said "Buy the right stocks at the wrong price at the wrong time and you'll suffer great losses."

With the S&P/ASX 200 (Index: ^AXJO) (ASX: XJO) trading near a seven-year high – hovering just below the 6,000 point mark – there are unfortunately a number of Australian stocks which appear to fit under that category right now. Here are nine blue-chips that investors would be wise to avoid for the foreseeable future.

Avoid these nine 'Value Traps'

Each of the nation's Big Four banks are the first that come to mind. Commonwealth Bank of Australia (ASX: CBA) and Westpac Banking Corp (ASX: WBC) have recently recorded new all-time highs, making them two of the most expensive bank stocks in the world, while Australia and New Zealand Banking Group (ASX: ANZ) and National Australia Bank Ltd. (ASX: NAB) have also rallied hard in recent years.

Source: Australian Broadcasting Corporation
Source: Australian Broadcasting Corporation

Granted, each of the Big Four have generated record-breaking profits in recent years, bolstered by strong growth in loans written and all-time low bad debt charges. But profit growth is expected to slow considerably over the coming years, making now a very questionable time and price at which to buy.

Telstra Corporation Ltd (ASX: TLS) and Wesfarmers Ltd (ASX: WES) are arguably in the same boat. Indeed, both represent fantastic companies which every investor should have on their watchlist, but could also struggle to generate market-beating returns in the long run from their current prices.

While some investors would argue that now is the opportune time to buy iron ore miners, I would have to disagree. The price of iron ore has rallied recently, providing tailwinds for BHP Billiton Limited (ASX: BHP), Rio Tinto Limited (ASX: RIO) and Fortescue Metals Group Limited (ASX: FMG); but simple supply and demand economics suggest that prices will still retreat in the long run which would impact these companies' earnings.

Unfortunately, the Australian sharemarket is heavily weighted towards the banks and miners, making it difficult to avoid their lure. Luckily, there are still a number of blue-chips that are well worth your consideration today.

Load up on these five 'Blue-chip Bargains'

Three factors that investors need to keep in mind when shopping around for stocks are these:

  1. Low interest rates
  2. A falling Australian dollar
  3. Strong economic headwinds

Given its solid, fully franked dividend yield and its defensive earnings stream, Woolworths Limited (ASX: WOW) is an excellent candidate for every investor today. The shares have fallen heavily over the last 12 months and although the near-term outlook remains cloudy, long-term investors are being offered a good opportunity to buy a high-quality company at a significant discount.

Source: Woolworths
Source: Woolworths

Investors can also profit from a falling Australian dollar by investing in companies which generate a significant portion of their earnings offshore. Westfield Corp Ltd (ASX: WFD), Computershare Limited (ASX: CPU) and ResMed Inc. (CHESS) (ASX: RMD) are all excellent examples of companies that will benefit from this trend, with some economists expecting the dollar to fall below US70 cents in the near future.

Another company which could be a great pick-up today is Coca-Cola Amatil Ltd (ASX: CCL) – Australia's largest non-alcoholic beverage manufacturer. Following on from a two-year period most shareholders would prefer to forget, the company is expecting to make a return to earnings growth this financial year, while it also offers investors a compelling dividend yield at 4.1%, franked to 75%.

With the ASX 200 sitting near 6,000 points, finding reasonably-priced companies has become an increasingly difficult task. While the five blue-chip stocks mentioned above present as reasonable buys today, there's one more stock which could be an even greater buy today.

The BEST stock you could buy in 2015

Motley Fool contributor Ryan Newman owns shares in Computershare Limited and Coca-Cola Amatil Ltd. You can follow Ryan on Twitter @ASXvalueinvest. The Motley Fool owns shares in Computershare Limited. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

More on ⏸️ Investing

A white and black robot in the form of a human being stands in front of a green graphic holding a laptop and discussing robotics and automation ASX shares
Technology Shares

Joining the revolution: How I'd invest in ASX AI shares right now

Advances in artificial intelligence (AI) could usher in a new industrial revolution. Here’s how you can invest in it.

Read more »

Close up of baby looking puzzled
Retail Shares

What has happened to the Baby Bunting (ASX:BBN) share price this year?

It's been a volatile year so far for the Aussie nursery retailer. We take a closer look

Read more »

woman holds sign saying 'we need change' at climate change protest
ETFs

3 ASX ETFs that invest in companies fighting climate change

If you want to shift some of your investments into more ethical companies, exchange-traded funds can offer a good option

Read more »

a jewellery store attendant stands at a cabinet displaying opulent necklaces and earrings featuring diamonds and precious stones.
⏸️ Investing

The Michael Hill (ASX: MHJ) share price poised for growth

Investors will be keeping an eye on the Michael Hill International Limited (ASX: MHJ) share price today. The keen interest…

Read more »

ASX shares buy unstoppable asx share price represented by man in superman cape pointing skyward
⏸️ Investing

The Atomos (ASX:AMS) share price is up 15% in a week

The Atomos (ASX: AMS) share price has surged 15% this week. Let's look at what's ahead as the company build…

Read more »

Two people in suits arm wrestle on a black and white chess board.
Retail Shares

How does the Temple & Webster (ASX:TPW) share price stack up against Nick Scali (ASX:NCK)?

How does the Temple & Webster (ASX: TPW) share price stack up against rival furniture retailer Nick Scali Limited (ASX:…

Read more »

A medical researcher works on a bichip, indicating share price movement in ASX tech companies
Healthcare Shares

The Aroa (ASX:ARX) share price has surged 60% since its IPO

The Aroa (ASX:ARX) share price has surged 60% since the Polynovo (ASX: PNV) competitor listed on the ASX in July.…

Read more »

asx investor daydreaming about US shares
⏸️ How to Invest

How to buy US shares from Australia right now

If you have been wondering how to buy US shares from Australia to gain exposure from the highly topical market,…

Read more »