With the FIFA Football World Cup 2014 tournament to kick off proceedings tomorrow, we've decided to conduct our own ASX World Cup, with 32 companies pitched against each other over the next four weeks.
Like the World Cup, you can expect a fair share of drama in our contest with clashes between titans of the ASX, upset wins, controversial umpiring decisions and more as our writers bring you more than 50 match ups, before we get into the serious stuff at the pointy end of the competition.
We'll be following a similar pattern to the World Cup play-offs with 8 groups of four companies, and each company will get a match up against the other three companies in its group. Speaking of which, the banks group looks like a tough group, with only the top two companies going through to the Round of 16. Actually, they all look like tough groups, so it will be very interesting to see who makes it through. We'll also provide updates on the groups and each company's points as we move through the competition.
Will one of our ASX-listed titans like Commonwealth Bank of Australia (ASX: CBA) or BHP Billiton Limited (ASX: BHP) rule the roost after four weeks of intense competition, or will one of the minnows, like Santos Limited (ASX: STO) or Coca-Cola Amatil Ltd (ASX: CCL) storm through the tournament? Could people's favourite Insurance Australia Group (ASX: IAG) blow away all comers?
So while you cheer on Australia (or another country) at the Football World Cup, come and cheer your favourite companies on here at the Motley Fool.
We hope you enjoy this series – look out for the first match up tomorrow.
