Westfield, Coca-Cola to benefit from falling dollar

Just how far will the Aussie dollar fall?

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

The Australian dollar is trading below the US89c mark – the first time it has done so in the last four months – after having fallen as a result of 'jawboning' by the Reserve Bank of Australia's chairman, Glenn Stevens, as well as the US Federal Reserve's decision to reduce their US$85 billion a month stimulus measures on Thursday.

The Australian economy has been desperate for relief from the high Australian dollar, which has traded above parity with the US greenback for much of the last two years. Although a strong dollar encourages foreign investment, it restricts the earnings potential of companies that are heavily reliant on foreign markets for their revenues.

With the Fed deciding to reduce its monthly bond purchases from US$85 billion to US$75 billion, the US currency is set to strengthen which will weaken the Aussie dollar. Whilst it is currently valued at US88.62c, Stevens has stated that he would prefer to see it fall to around US85c.

With interest rates also remaining at a record low of just 2.5%, a further fall in the Aussie dollar would have a positive effect on our economic growth. A US5c drop in the local currency is roughly equivalent to a 25 basis point cut in the official cash rate.

Of course, the companies that would benefit the most are those which generate a significant portion of their revenues from overseas, including Westfield (ASX: WDC), Coca-Cola Amatil (ASX: CCL), Amcor (ASX: AMC), Brambles (ASX: BXB) or ResMed (ASX: RMD) – not to mention the miners such as BHP Billiton (ASX: BHP), Rio Tinto (ASX: RIO) or Fortescue Metals Group (ASX: FMG).

However, the news isn't quite so good for companies which must purchase their products from overseas. Retailers such as JB Hi-Fi (ASX: JBH) or Harvey Norman (ASX: HVN) could be impacted by the currency's fall, although the lower dollar could also see a pick-up in spending in stores as opposed to online (where many of the stores are international).

Foolish takeaway

While the dollar falls, foreign investors are likely to exit the market which could see the share market fall in the short-term, however, it would boost the earnings of many of the companies listed on the ASX in the longer-term.

Get the full report on our top dividend stock for 2014 — FREE!

Motley Fool contributor Ryan Newman does not own shares in any of the companies mentioned.

More on ⏸️ Investing

A white and black robot in the form of a human being stands in front of a green graphic holding a laptop and discussing robotics and automation ASX shares
Technology Shares

Joining the revolution: How I'd invest in ASX AI shares right now

Advances in artificial intelligence (AI) could usher in a new industrial revolution. Here’s how you can invest in it.

Read more »

Close up of baby looking puzzled
Retail Shares

What has happened to the Baby Bunting (ASX:BBN) share price this year?

It's been a volatile year so far for the Aussie nursery retailer. We take a closer look

Read more »

woman holds sign saying 'we need change' at climate change protest
ETFs

3 ASX ETFs that invest in companies fighting climate change

If you want to shift some of your investments into more ethical companies, exchange-traded funds can offer a good option

Read more »

a jewellery store attendant stands at a cabinet displaying opulent necklaces and earrings featuring diamonds and precious stones.
⏸️ Investing

The Michael Hill (ASX: MHJ) share price poised for growth

Investors will be keeping an eye on the Michael Hill International Limited (ASX: MHJ) share price today. The keen interest…

Read more »

ASX shares buy unstoppable asx share price represented by man in superman cape pointing skyward
⏸️ Investing

The Atomos (ASX:AMS) share price is up 15% in a week

The Atomos (ASX: AMS) share price has surged 15% this week. Let's look at what's ahead as the company build…

Read more »

Two people in suits arm wrestle on a black and white chess board.
Retail Shares

How does the Temple & Webster (ASX:TPW) share price stack up against Nick Scali (ASX:NCK)?

How does the Temple & Webster (ASX: TPW) share price stack up against rival furniture retailer Nick Scali Limited (ASX:…

Read more »

A medical researcher works on a bichip, indicating share price movement in ASX tech companies
Healthcare Shares

The Aroa (ASX:ARX) share price has surged 60% since its IPO

The Aroa (ASX:ARX) share price has surged 60% since the Polynovo (ASX: PNV) competitor listed on the ASX in July.…

Read more »

asx investor daydreaming about US shares
⏸️ How to Invest

How to buy US shares from Australia right now

If you have been wondering how to buy US shares from Australia to gain exposure from the highly topical market,…

Read more »